ARTIFAÇE MAGAZINE *
04.2023 -
05.2023
Art Magazine / Publication Design
Artfaçe Magazine
for Curtin Bachelor of Design ;
University Graduate Portfolio.
(Simulated Design Brief*)
Creative Direction,
Photography, Content Generation,
Publication Design,
Copywriting,
Editing, & Print Proofing.
Design by Flinn Brown c/o PALAIS Design Studio (2024©)
The ‘creator and viewer’ dynamic - is a traditional way of art and design showcase and it installs a relationship between ‘creative’ and ‘subject/viewer’ in a linear manner that has little to no interactivity. In this model, artists/designers make work for viewers/clients, who then view the image(s) and are positioned to perceive a concept/message based upon the creator's strategic use of theory, and the elements and principles.
As such, most of the popular art and design print material comes in the form of hyper-curated blogs, reviews, journals, lithographs and hard-cover coffee table books that tend to critique work exhibited and/or showcase masters at work for people who enjoy easy-browsing specialised collections.
As art and design practice becomes more discussed in popular discourse and the entry barriers, especially for graphic design and photography, are now more accessible than ever (Macbooks, Adobe, Digital Cameras etc.) there is a newly fostered interest in ‘how to design’ and ‘how to make visual content’ rather than wanting to just spectate. This is not about commodifying or commercialising art and design practice but rather disseminating knowledge on how to work in these disciplines. A purist approach - one that isn’t institutionalised and managed by the (often agenda-based) leading publishers or organisations in the industry.
Artifaçe Magazine looks to perpetuate this movement and help disseminate useful information on art and design practice for all who seek it. Seasonally released zines that display stories, tutorials and exhibitions from a mix of creatives and a range of disciplines. The releases exist as a platform for inspiring ideas and active participation by the audience. A niched-down design project to consider an audience who are not satiated in the current marketplace offerings, and a more contemporary and experimental venture into publication design.